News

Leading ladies: how collaborating with Sarah Baker became a career highlight
Nicola Thomis, discusses what it was like to work on the vanilla trilogy with Sarah Baker's t...

The Expert Perspective: Kaylene De Wit-Thompson Picks Her Favourite Sarah Baker Scent
Kaylene De Wit-Thompson is aromadicto and produces colorful, to the point reviews that never lose...

Our new fragrance: Va Va Vanilla. For those who like their vanilla with a crooked halo
Va Va Vanilla is unapologetically for adults: a fragrance where danger buys you a drink.

The Expert Perspective: Olle from Scentrified Picks His Favourite Scent
Olle (Scentrified) is a Swedish perfume photographer based in Lisbon, Portugal who is the latest ...

Sarah Baker at ScentXplore in NYC
ScentXplore was an amazingly vibrant and immersive setting to connect with fragrance lovers, crea...

IN HOUSE - Karen David
Artist Karen David is our sixth invited artist to create works in response to our perfumes. Karen...

THE EXPERT PERSPECTIVE: Charles Osiegbu picks his favourite SB
"I’ve got to give flowers to the one that held the crown before this new release..."

The Expert Perspective: Elizabeth Noir chooses her fave SB
Elizabeth Noir is a Japanese fragrance journalist based in the United States. Educated in one of ...

Good things come in small packages - announcing our new 15mls Miniatures
Temporarily available in two fragrances: Peach's Revenge and Velvet Vendetta.

SARAH BAKER EVENT AND WINDOW AT SMELL STORIES, BRUSSELS
Last week, Sarah Baker joined the lovely team at Smell Stories in Brussels for an intimate evenin...

The Expert Perspective: Kristina Kybartaite Discusses Her Favourite Sarah Baker Scent
Founder of PlezuroMag, Kristina Kybartaite, selects her favourite Sarah Baker fragrance

Christmas gift guide: festive giving never felt so thrilling
Check out our gift guide for help with what to buy your leading lights this festive season

The Expert Perspective: Scott McGlashan Picks His Favourite Sarah Baker Fragrance
Content Creator Scott McGlashan (Blublazerguy) Picks His Favourite Sarah Baker Fragrance

Shopping with conscience? All of our perfumes are cruelty-free, but which are vegan?
Find out which of our fragrances are vegan and cruelty free, because caring about the planet is s...

Introducing Velvet Vendetta: The outlaw vanilla
Our new release, Velvet Vendetta, is here. Sharp shooting, hard drinking and quick on the draw. T...

IN HOUSE - Michelle Deignan
We’re delighted to announce the project by Michelle Deignan, the fifth invited artist in our IN...

The expert perspective: Nicola Thomis picks her favourite Sarah Baker Fragrance
We open our new series, The Expert Perspective, with Nicola Thomis, a UK-based fragrance writer...

Petrichor and geosmin: Perfumer Miguel Matos looks through the lens of Prism Head
The latest release from Sarah Baker, Prism Head, is a bold patchouli fragrance with accords of d...

The look of luxe: what’s the inspiration for the Sarah Baker design?
We believe that the devil lies in the details, and that's why we have given thought and car...

Anti-Aging Secrets (for your perfume)
How to Store Your Perfume The question everyone is asking: how do I keep my perfumes from aging...

Sustainability Stories: How We Consider Sustainability As Part of Our Brand
Sarah Baker Perfumes - Sustainability Exquisite attention to detail is one ...

Peach's Revenge Staged Reading at Jovoy Mayfair
Sarah Baker Perfumes - Jovoy Mayfair Event Our special event at Jovoy Mayfair ...

IN HOUSE - Mauro Bonacina
We're delighted to announce the project by Mauro Bonacina, the fourth invited artist in our...

Atlante Uses Real Ambergris: A Rare and Expensive Material
Sarah Baker Perfumes - Focus on Ambergris When Sarah was in California recently, S...

IN HOUSE - Jemima Brown
Jemima Brown, 'Jungle Jezebel' (2023); triptych, mixed media (detail) Jemima Brown...

IN HOUSE - Cedar Lewisohn
Cedar Lewisohn is the second invited artist in our IN HOUSE series of collaborations between...

IN HOUSE opens with Aleksander Nærbø
We're delighted to announce the launch of IN HOUSE, a new series of collaborations betwe...

Sarah Baker & Andy Hsu fragrance art work at Galería Fermay
Sarah Baker is currently showing a new art work made in collaboration with Andy Hsu in an indepe...

Spotlight on Design
The house's extrait de parfum collection unveils a fantastic new artist-designed packag...

Baroness by Sarah Baker for VERSACE
I am thrilled to announce a very special project that I have been busy with in the studio alongs...
