Esxence 2018 - 2D Perfumery: How Instagram Culture is Affecting Fragrance Design
- Sarah Baker
- Apr 12, 2018
- 1 min read
Updated: May 11, 2023
Above photo by: The Institute for Art and Olfaction. L-R: Eddie Bulliqui, Marta De Leonardis, Sarah Baker, Alex Lee, Andy Tauer.
I was delighted when journalist Eddie Bulliqi asked me to speak on a panel at the 10th Esxence, held in April 2018 in Milan. The topic is extraordinarily interesting: Instagram's effect on perfumery. No doubt Instagram has an effect on everything, but what I really love about perfume is that you have to experience it in real life. Watch a video of the full discussion below and click the names to follow us on Instagram!