Save the Date! Friday, 7 December 2018 17:00 to 20:00
The world debut of Jungle Jezebel
A new perfume by Miguel Matos for Sarah Baker
483 Hackney Road
London E2 9ED
Sarah Baker Perfumes announces a sneak preview party for the launch of the new fragrance, Jungle Jezebel by Sarah Baker to take place on Friday 10 December from 7-10pm at . Unlike most fragrance launches, this one is entirely open to the public, in keeping with the ethos of the fragrance’s inspiration and the setting.
The public are invited to come and discover Jungle Jezebel, the new Sarah Baker fragrance created by nose Miguel Matos, inspired by cult film star and singer, Divine. Both Miguel Matos and Sarah Baker will be on hand to talk about the fragrance while a suitable musical backdrop will be created by the Kenneth Clark Civilisation, who have dug deep into their old-school hi-energy and dance music record bags. This particular DJ duo is a fitting choice—one the twice BAFTA-nominated screenwriter commissioned by Scott Free to write a film script based on Divine’s life story, the other a cult cabaret performer, no stranger to London nights such as Duckie at the Royal Vauxhall Tavern.
Artist’s limited edition versions of the new fragrance will be available for sale on the night and the public can also try two other newly released fragrances by Sarah Baker Perfumes; Atlante and Charade . All three will be available online at for a limited time only in the run up to Christmas in combination travel atomiser versions, the ideal seasonal stocking-stuffers.
About Miguel Matos
Miguel Matos is a fragrance critic, turned scent art curator, turned into self-taught perfumer. He is an editor and columnist for Fragrantica.com and he has written books on art and fragrance.
As a creative director he collaborated with German perfumer Sven Pritzkoleit in a capsule collection of four perfumes (Suntanglam, Funfair, Lisbon Blues and Nowhere Fast). With perfumer Christian Carbonnel he created the Veneno project, with a provocative fragrance using IFRA-banned ingredients.
In relation to scent art shows, he curated Making the Body Think (Casa da Cerca Contemporary Arts Center, Almada, Portugal and Institute for Art and Olfaction, Los Angeles) as well as Nowhere Fast (Travessa da Ermida in Lisbon, Portugal), among others. Jungle Jezebel is his debut composition as a perfumer, published by Sarah Baker Perfumes. Miguel lives and works in Almada, Portugal.
About The Queen Adelaide
Describing itself as “a former lap dancing bar and seafood grill scrubbed back to an East End boozer with a left field approach”, The Queen Adelaide needs no introduction to Hackney’s arty and hip sets.
With Richard Battye and Liliana Sanguino, previously responsible for Shoreditch’s legendary George & Dragon, at the helm, it has continued the artistic bent of that vaunted establishment —complete with the White Cubicle art gallery founded in the ladies toilets by art world influencer Pablo Leon de la Barra in 2005, now transplanted to the Queen Adelaide. It’s known for its unique version of a traditional pub atmosphere upstairs and underground parties, performers and generally ribald antics in the basement club beneath, enjoyed by a suitably creative and eye-catching East End set.
Full Press Release click HERE